MasterCard Launches PayPass Wallet Services – Forgetting Pin Numbers Just Got Easier

On May 7th, 2012, MasterCard unveiled their new venture, PayPass Wallet Services. This new platform will help merchants and partners receive payment for goods and services in a way that is safer and more convenient for customers to use. Making The Jump Using Near Field Communication (NFC)  technology, customers will now … Read more…

MasterCard Sings To The Tune Of 21% Profit Increase — Visa Screams; Me Too!

MasterCard shareholders must have felt pretty good after learning that profits rose 21% to $681 million during the first quarter of 2012. After all, it’s no easy task to turn a profit in this economic climate. Growth Despite Low Expectations According to MasterCard’s Chief Executive, Ayay Banga, this latest quarterly … Read more…

American Express: Syncing Social Media Savvy Consumers and Service Standards

The near-complete integration of social media into the lives of many consumers has made keeping these digitally-connected customers satisfied a full-time job for businesses. Whereas word of mouth would have spread a good (or bad) experience to only a handful of people in the past year (roughly 15 to 24 … Read more…

New Facebook Organ Donor Feature to Save Lives

In an interview with Good Morning America today, Facebook CEO Mark Zuckerberg finally revealed his social networking site’s new “life-saving” tool- a feature that allows Facebook users to share their organ donation status. Facebook’s new Organ Donor feature has already launched in the U.S. and U.K., and builds upon the … Read more…

Google Releases Penguin Into The Wild – Batman Is Nowhere To Be Found

On April 24, 2012, Google posted on its blog a notice alerting the masses of its intention to release a new algorithm playfully nicknamed “Penguin.” This new update rewards websites using white hat search engine optimization tactics and punishes those sites using black hat tactics. Black Hat v. White Hat … Read more…