Google Releases Penguin Into The Wild – Batman Is Nowhere To Be Found

On April 24, 2012, Google posted on its blog a notice alerting the masses of its intention to release a new algorithm playfully nicknamed “Penguin.” This new update rewards websites using white hat search engine optimization tactics and punishes those sites using black hat tactics. Black Hat v. White Hat … Read more…

Mercedes-Benz Corporate Run

FlexOffers Racing For the Finish at 2012 Mercedes-Benz Corporate Run

During the 27th running of the Mercedes-Benz Corporate Run on Thursday, April 26th, FlexOffers will be joining hundreds of other companies at Bayfront Park for the 5K (3.1 mile) trek through the streets of Downtown Miami. This is the first year that FlexOffers will be participating in the event touted … Read more…

Facebook Users on Board for New PinView App

While we’ve previously commented about the photo sharing social platform Pinterest on this blog, the powers that be at Facebook have also fallen in love with the quick pic view formatting style that reorganizes their Timeline page design into a more instantly digestible format. Launched April 19th and still in … Read more…

The Big Deal with Big Data – The Value of Consumer Behavior Information

If you’re anything like me, your day starts by hitting the snooze button a few times while negotiating with yourself about what is a responsible time to get out of bed. Once up, my next step is to open my laptop and respond to any e-mails I might have received … Read more…

Rosetta Stone v. Google – The Fight Against Trademark Bidding Becomes Relevant Again

Last week the Fourth Circuit Court of Appeals brought back language in the case of Rosetta Stone vs. Google. The language in question is part of a case that had been dismissed in 2010 by the U.S. District Court for the Eastern District of Virginia. In 2009, Google changed its … Read more…

California Anti Spam Law

California Anti-Spam Laws: Identify Yourself Or Suffer the Penalties

In 1994, commercialization of the world wide web started with a then astounding 10,000 websites. Shopping malls and banks began to “come online,” and now you could even order your pizza over the internet. Those were simpler times then, when aggressive advertising hadn’t quite yet taken off. Fast forward almost … Read more…