JCPenney Hires New Marketing Adviser, Adds New Designer Lines for Spring 2013

Following a tumultuous year that saw JCPenney wane in both market share and popularity among consumers, CEO Ron Johnson is fighting to restore the retailer’s glory with some powerful help from the industry. During JCP’s Q4 earnings call last week, Johnson announced the hiring of former Coca-Cola Chief Marketing Officer … Read more…

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Best Buy Brings in Amy Poehler, Big Sales for the Big Game

With millions tuning in to the largest football game of the year in a few weeks, what better time for consumer electronics giant Best Buy to team with comedian Amy Poehler for a brand-bolstering commercial? The Saturday Night Live alumni and Parks and Recreation star will be featured in a … Read more…

Macy’s Making Waves Following Strong Online Holiday Sales

After a successful holiday season, high-end retailer Macy’s is building upon positive momentum from shoppers with more sales and specials early in 2013. Last year not only saw Macy’s engaging new customers on the Internet, it also saw those interactions equate to over $2 billion dollars in online sales. With … Read more…

Keeping on Target with New Year’s Resolutions at Target

We’re only a week or so into 2013, but New Year’s resolutions are already becoming increasingly difficult commitments to keep. While some members of your online audience have already indulged in a double bacon cheeseburger or two, others are fighting to keep their vow of good health intact despite all … Read more…

Clothing and Accessories Affiliate Programs: A Good Fit for Fall

As temperatures drop toward the end of each year, the popularity of the latest chic cold weather clothing inevitably rises. Unless your audience members are content with wearing the same old worn-out sweaters they draped over themselves last year, it might be a good idea to promote a few fashion … Read more…

Promoting Proper Affiliate Programs to Help Holiday Road Trip Travelers

With fall rolling in and winter right around the corner, many members of your online audience will soon be making their annual pilgrimage to visit their families. Those weary of dealing with large bustling crowds will likely end up driving home for the holidays- a perfect opportunity to promote select … Read more…

Help Create the Perfect Holiday Meal with Food and Cooking Affiliate Programs

From partaking in a perfectly cooked roast at a beautiful oaken table surrounded by loved ones to casually conversing with friends at a cocktail party, the holidays are filled with multiple festivities where food and drink become part of lifelong memories. Not all members of your online audience are top … Read more…