Achievement Unlocked — Generating Revenue Through Video Game Micro Transactions

If you grew up playing video games, you know the radical change “gaming” has experienced in the last 20 years. One very notable change has happened in the past few years: video game companies now release new, downloadable content for gamers to purchase online. Gamers pay for this new, sought-after … Read more…

American Express: Syncing Social Media Savvy Consumers and Service Standards

The near-complete integration of social media into the lives of many consumers has made keeping these digitally-connected customers satisfied a full-time job for businesses. Whereas word of mouth would have spread a good (or bad) experience to only a handful of people in the past year (roughly 15 to 24 … Read more…

Facebook Users on Board for New PinView App

While we’ve previously commented about the photo sharing social platform Pinterest on this blog, the powers that be at Facebook have also fallen in love with the quick pic view formatting style that reorganizes their Timeline page design into a more instantly digestible format. Launched April 19th and still in … Read more…