When Online and Offline World Meet — E-Commerce Comes Alive (Again)

More and more people are using credit cards to buy products online, and then picking these items up at their local retailer. While this scenario is nothing new, there has been a recent surge in retailers who have jumped on the bandwagon in order to get business growing. I admit … Read more…

Leaders of the New School – Why Millenials Matter to Affiliate Marketers

There are some young adults couldn’t describe what the inside of a modern electronic retail store looks like if they tried, but they do own a smartphone that can deliver products to their door by tomorrow morning. Practically speaking, there’s no need to physically go to a store anymore. Shopping … Read more…

Paperless P2P Spending – Budgeting Weekend Spending for Teens at Home

Growing up, we’ve all asked our parents for a few dollars for frivolous spending. Over time, those dollars can add up to a sizable investment squandered or retirement cushion lost. As Gen Y begins interrogating their own young children as to why they now need those 5, 10, 20 dollars … Read more…

Credit Cards and Sports Sites – A Winning Team

If you think that promoting credit cards should only be relegated to websites containing strictly financial content, your head isn’t in the game. Sure, landing pages with credit card banner ads advocating smart spending to anyone from college students to retirees have the potential to generate quite a few clicks, … Read more…

MasterCard PayPass Trial Wristbands Kept the Isle of Wight Festival Going with Touchless Transactions

Further adding to the popularity and ease of promoting credit cards with touchless transaction functionality, MasterCard® distributed 13,000 PayPassTM wristbands to ticket holders at the Isle of Wight Festival at Seaclose Park, Newport from June 21-24th. Tags attached to the wristbands eliminated the need for fumbling with cash for the … Read more…